CRM Testing: Full Form, Resources, and Instructions
CRM software helps businesses manage relationships and interactions with customers and potential customers. It is projected that the CRM market will expand at a 14.1% CAGR from USD 71.08 billion in 2024 to USD 203.63 billion by 2032. Some key CRM activities include capturing customer data, tracking customer history, managing campaigns, sales force automation, and analyzing customer information.